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Insider info, updates, and style tips from Style Trend Clothiers. Visit us locally in Revelstoke, BC or online at styletrendclothiers.com from wherever you are!

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Archive for the ‘Brand Profile’ Category

Brand Profile: Sokoloff Lingerie

We always find it exciting to welcome new lines to the shop, and seeing the gorgeous new bralettes from Sokoloff Lingerie show up last week was no exception! I have to say though, part of the excitement was because I knew a little bit about this company and it’s amazing designer, and I can’t wait to share it with you all!

When it comes to the lingerie business, Sofia Sokoloff is a small fish in a big sea – but Sofia likes it that way. The Montreal designer isn’t looking to compete with large mainstream brands, instead, the owner of Sokoloff Lingerie has found her niche, designing and manufacturing intimates in delicate lace and comfy cotton from a loft warehouse just east of downtown Montreal. The 29-year-old designer described her line as “lingerie for real women”. Sofia, who started her company in 2012, has a unique take on the industry after working briefly as a seamstress for Le Cirque du Soleil then as a technical designer at La Senza. Her objective: to fill the gap between mass-produced lingerie and high-end European lines.

Inspired by the lace she imports from Thailand, Europe and the United States, Sokoloff’s designs are feminine, sexy and comfortable with scalloped edges, see-through panels and two-tone detailing. There are no pushup bras with thick padding and minimal — if any — underwire is used in the six collections a year she produces.

“Women have to feel confident and sexy by their shape. That’s what I hope we give to them,” says the soft-spoken designer, “It’s everyday lingerie designed to fit a woman’s natural silhouette.”

Sokoloff Famous Bralette

 

Sokoloff Eden Bralette

Sokoloff Lea Bralette

Sokoloff Alana Bralette

Be sure to swing by the shop to see them for yourself, or if you just can’t wait – head over to styletrendclothiers.com and grab one for yourself before they’re gone!

Happy Shopping.   xo. Diane

Featuring our Revelstoke Toque!

 

For those of you who live here in Revelstoke, BC with us – we know you’re here because you’re absolutely in love with this gorgeous, snowy little town…and what better way to show your love than showing it off by wearing this Revelstoke Toque by Tuck Shop Trading Co.?!?

After a couple season of us bugging these guys about adding Revelstoke to their Skibourhoods Collection, we were so excited to get the call that we would be included in their line for this winter! This amazing company is based back east in Toronto and are very proud to say that all their products are designed AND made here in Canada! In our books, that should be reason enough to support this line – so the fact that this toque is crazy soft, has gorgeous colors, and fits perfectly is just a bonus!

Oh – and in case you’re wondering…yes, it is a style geared towards both men and women! Check out a few of the fun shots we grabbed in the studio a while back…

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 Shop our Revelstoke Toque Online

Happy Shopping.    xo. Diane

Introducing…Amuse Society

 

With the journey being their destination, two long-time friends have embarked on the most inspiring moment in their careers by launching their own beach lifestyle brand that in their words, “channels a rock muse on a beach holiday.” Amuse Society is the creative vision of industry leaders, Mandy Fry and Summer Rapp, who are bringing to life a new young contemporary beach lifestyle brand. Described as a beautiful contradiction of beach and street and bohemian and rock and roll, their free spirited confidence and entrepreneurial spirit is what ultimately inspired them to launch their first brand together in November 2014.

 

We are so happy to welcome this line to our shop and we’re sure you guys are going to love it as much as we do! Check out some of the first items we’ve received from Amuse Society – and stay tuned this winter for even more from this amazing line…

 

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Kit Dress is Casa Blanca // High Society Pullover in Black Sands // Naomi Dress in Black Sands
Riley Knit Top in Slate // Wander Sweater in Taupe // Riley Knit Top in Casa Blanca

Happy Shopping.    xo. Diane

Brand Profile // Alternative Apparel

 

One of our  most popular lines, and for good reason, Alternative Apparel is rooted in athletics and known for their signature softness and fabric innovation. They source the finest fibers, harvested and derived from natural and organic origins. They develop blends for softness and durability, incorporating organic and recycled materials wherever possible.They innovate from thread to finish to push sustainable practice forward in all points of their process.

Alternative Apparel is committed to creating products responsibly. That means using low-impact dyes, washes with reclaimed water, certified organic cotton, recycled polyester, biodegradable fabric softeners and natural enzymes for their super soft feel.

On top of all that, they still are able to create wardrobe staples with modern silhouettes, balancing simplicity and style. Help us support this amazing line and all they do to change the way our clothing is made – take a peek in store or online today!

 

Print

 

Alt Alanna 3Alt RaiAlt Alanna 2

Alt EmileeAlt RonaAlt Alanna

Perfect V-Neck in Nickel // Favorite Tee in Powder Blue // Adrian Hoodie in Buffalo Plaid
Henley in Black // Adrian Hoodie in Grey // Perfect V-Neck in Black

Happy Shopping.    xo. Diane

Introducing: CHRLDR

We have been so happy to welcome this great new line to our shop, the fabrics are so soft and everybody seems to love the cheeky undertone. Check out a bit more about CHRLDR (pronounced cheerleader) below…

 

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Shop CHRLDR Now

 

“About”, as told by CHRLDR

CHRLDR IS FOR OUR FAVOURITE GIRLS.

GIRLS WHO LOVE LOOKING UP AT THE SKY AND MAP OUT THEIR DREAMS . THEY DREAM OF HOT SUMMER NIGHTS AND FUN DIP. GIRLS WHO LOVE CUDDLING WHILE WATCHING SPORTSCENTER WITH A CUTE GUY. GIRLS WHO STEAL THEIR COUSINS OVERSIZED TORN TEES AND WEAR THEM WITH STILETTOS AND TINY MINI SKIRTS. THEY HAVE A CRUSH ON THOM AND LOVE SINGING TO BJORK. THESE ARE GIRLS WHO LOVE MATCHING THEIR NAIL POLISH TO THE COLOUR OF THEIR BOYFRIEND’S TURBAN. THEY RIDE OLD BIKES BY THE BEACH AND SECRETLY WAIT FOR HIM TO TEXT. GIRLS WHO FALL ASLEEP IN THEIR CLOTHES WHILE ON SKYPE WITH THEIR GUY. GIRLS WHO ADMIRE EMMANUELLE AND LOVE TYPOGRAPHY. THEY HAVE SECRETS. THEY LUST FOR THE BAD ASS SWEET BOYS AND EAT GRILL CHEESES. THEY LOVE COUNTING STARS AND WISHING. GIRLS WHO REALIZE THAT ALL WE HAVE IS NOW.

CHRLDR WILL BE YOUR NEWEST FASCINATION. SUPER SOFT KNIT TOPS TO A MOSAIC OF DELIGHTS, WE HOPE YOU ENJOY ITS WHIMSY AS MUCH AS WE DO.

CHRLDR IS YOU. CHRLDR IS ME. CHRLDR IS US.

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 Top Row: CHRLDR #Selfish Tee // CHRLDR Lost Tank     Bottom Row: CHRLDR Never Tee // CHRLDR Worried Tee

 

Happy Shopping.    xo. Diane

Product Feature: bkr

bkr has quickly become the most addictive, loved glass water bottle on the market. It is the minimalist, bottle equivalent of the perfect t-shirt. It feels soft and effortless and you just can’t help but fall in love with it.

bkr’s design was inspired by everything well loved – sky-high boots, parisian street chic, tokyo minimalism, the cool, the pretty, the calm, the bright, soft white sheets and everything transparent and clean. But most of all by the belief that the objects in your life should be beautiful, effortless and loved. It is made from glass because glass is the ultimate clean material, it doesn’t smell of every drink you’ve ever put in it or leach chemicals, and it isn’t a metal camping accessory. bkr wanted not only a well-designed solution to an over-packaged, plastic, disposable work, but a revolution against it as well. So bkr – our soft, clean, bubbly, addictive re-uasble glass water bottle was born.

P.S. bkr is pronounced “beaker”

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 Shop these colors:  Jet // Kvetch // Milk // Deep // Storm

 

We can’t lie – all of us at Style Trend Clothiers have at least one color already. They really are as amazing as they look. We currently have 12 colors available in store and online so stop by and check them out! I wanted to share some of the benefits of these beautiful bottles as well as answer some of the questions I’m sure you guys have…

 

500 ml (16oz) and a narrow mouth: bkr is designed to hold the same amount as a typical plastic water bottle, and to have a similar mouth opening so you don’t spill on yourself.

All components are BPA-free, phthalate-free, FDA approved materials: BPA (or Bisphernol A) is a chemical found in plastic water bottles. It has been linked to a host of ailments, including increased risk of cancer, obesity, early onset puberty, and diabetes. Phthalates, which are used in plastics to make them more flexible, have been linked to birth defects and changing hormone levels.

Dishwasher Safe:The entire bottle (glass, sleeve, cap) can go on the top rack of your dishwasher. You don’t have to take the sleeve off to wash your bkr. But if you want to take the sleeve off, it’s easy, you can visit their website for instructions or to watch an instructional video on their youtibe channel (link located on their ‘social’ page) on how to take it off.

Lightweight, sturdy, and easy to carry: bkr’s cap is designed so that the bottle can be easily carried, while bkr’s compact size makes it easy to throw into your purse of bag while you’re on the go.

Will it break?  bkr is durable, you’ll be surprised at how well it holds up. However, it’s still glass, so we recommend being careful and treating bkr with the same care you would treat your cell phone.

Why silicone?  The silicone sleeve is non-toxic, projects the glass, feels good in your hand, is dishwasher safe, removable and is clean, modern, minimal, and cool. Silicone is 100% recyclable.

Philanthropy:bkr donates a portion of all proceeds to initiatives that combat the global water crisis, help fight cancer, and create change we believe in. Partners include the Obakki Foundation, a non-profit organization that uses fashion and creative arts as a fundraising vehicle to bring clean water to Africa, and the Canary Foundation, which is dedicated to funding, discovery, and development of tests for early cancer detection.

Loved by celebrities:Spotted in the hands of some of our favs…Blake Lively, Jennifer Garner, Reese Witherspoon, Natalie Portman, Amanda Seyfried, Vanessa Hudgens, Kate Walsh, Jessica Alba, Rick Bayless, Brandon Boyd, Olivia Wilde, Emmy Rossum, Zoe Saldana, Hilary Duff, Gisele Bundchen, Leighton Meester, Kristen Bell, January Jones, Katherine Heigl, Nina Dobrev, Malin Akerman, Martha Stewart, Alessandra Ambrosio, Amy Smart, and Maria Menounos…just to name a few!

 

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Introducing…White Crow

We are so excited to welcome White Crow to our line-up here at Style Trend Clothiers and hope you guys love it as much as we do! We find it has the perfect amount of edge and is bringing something new and unique to the shop.

Here’s a bit of what they had to say about themselves…

White Crow is a contemporary line that, like the white crow itself, is rare to find. In Native American culture, to see a white crow is an omen, bringing healing and new beginnings to those fortunate enough to encounter it.

White Crow personifies what is unique in all of us, drawing us to leave what is behind, and pulling us toward the expression of a new beginning. Our purpose is to equip our customer with an outlet for the beauty and rarity within herself.”

 

White Crow Angeline Jacket

<img class="alignnone size-full wp-image-111" src="http://blog.styletrendclothiers.com/wp-content/uploads/2013/09/white-crow-vest viagra in frankreich rezeptfrei.jpg” alt=”White Crow Carley Vest” width=”690″ height=”552″ />

White Crow Oracle Jacket

White Crow Angeline Jacket // White Crow Carley Vest // White Crow Oracle Jacket